What hashtags are trending right now? Is your website integrated with popular social media platforms? Would Facebook be a good fit for your organization? Should you have a blog? A talented social media strategist can answer these questions! In this course we will examine the history of social media and how it has changed marketing and advertising initiatives in the world of business. We will tackle the major social media platforms and teach you how to develop and implement an organization's social media strategy. In three short days you will acquire the skills essential for a successful career in social media.
Do you have five (5) or more people needing this class and want us to deliver it at your location?
- The Rise of Social Media
- Conducting Market Analysis
- Auditing Social Media
- Setting Goals and Selecting Platforms
- Creating the Social Media Policy
- Integrating Marketing Strategies
- Developing Effective Content
- Understanding the Popular Platforms
- Launching Successful Campaigns
- Managing the Community
- Providing Customer Service
- Measuring, Analyzing and Reporting
- The Social Media Strategist Career